Brand Strategy & Direction
Brand Ecosystem
Market-ready Visual Toolkit
Ongoing Creative Partnership
Thryv Property Co was created to respond to a growing challenge across regional NSW: the increasing demand for quality, affordable housing.
With a clear vision to deliver high-performing, professionally managed accommodation, Founder Matthew Urquhart had already built a strong operational foundation. What was missing was a brand that could match the ambition, one that would communicate credibility, clarity, and long-term value to investors, councils, and communities alike.
KO Studio partnered with Thryv to shape a brand that would not only launch the business, but lead it into its next phase of growth.
THE TRANSFORMATION:
// A complete brand ecosystem, ready for market
// A founder empowered to show up with confidence and authority
// Strong, consistent first impressions across every touchpoint
// A magnetic identity that reflects the true value of the business
// A strategic foundation designed to support long-term growth
“I worked with KO Studio on the design and branding for my new business, and I honestly couldn’t be happier! Coming from a trade background, I had no idea about branding or design, but Kelly made the whole process so easy. She explained everything clearly, guided me through each step, and nailed the final look.
The branding turned out better than I could have imagined, and we’re already working together on more projects. Can’t recommend KO enough!”
– Matt Urquhart, Founder